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December 2012
Roxburghe Estates has Christmas all wrapped up
Fruitful has created literature, posters and advertising to promote a range of festive treats and events on offer from The Roxburghe Hotel & Golf Course, Terrace Cafe & Shop and Floors Castle Plant Centre.
November 2012
Errington Associates sends out their first eNewsletter
After some very extensive database compiling, Fruitful has created the first edition of Erringtn Associates' new email marketing campaign.
The eNewsletter was sent out to over 1,400 doctors, physios, chiropractors and other assoicated professionals.
November 2012
The Haining puts on a feast of Storytelling
Fruitful lent their support to help The Haining Charitable Trust market their Children's Book & Stroytelling Festival.
For a first at The Haining, the Trustees and Volunteers couldn't have asked for a better turn out of around 400 interested pairs of eyes and ears.
"With wonderful design work by Fruitful and big names such as Mairi Hedderwick, Allan Burnett and Jess Smith made the event a success, so much so the Haining Charitable Trust are already working on next year's guest list."
November 2012
Keep Scotland Beautiful launches Clean Up Scotland campaign
Fruitful was behind the design of Keep Scotland Beautiful's hugely successful launch of it's Clean Up Scotland campaign at the Scottish Parliament on 13th November.
The Clean Up Scotland campaign aims to get one million people in Scotland working together to clean up our country in time for the Commonwealth Games and Ryder Cup in 2014, and to work towards long-term behaviour change so that dropping litter and mess becomes as socially unacceptable as drink driving.
November 2012
Keep Scotland Beautiful rebrands
Fruitful has completed a rebrand for environmental campaigning charity Keep Scotland Beautiful. The rebrand includes a new identity for the parent brand and either new identities or tweaking of existing logos for the charity's ten sub brands.
October 2012
Fruitful negotiates partnership between Errington Associates and Pure Gym
Fruitful has just completed negoiations for a partnership between Errington Associates, Scotland's leading independent diagnostic imaging specialists and Pure Gym, the UK's fastest growing gym network. The partnership sees Errington Associates offering discounts to members and CDP to the gym's presonal trainers.
October 2012
Fruitful launches newsletter for House of Hearing
Fruitful has designed a new newsletter for hearing aid specialists House of Hearing. The first edition of The Grapevine has been sent out to House of Hearing's database of existing and potential customers. Different versions are being published for each branch, making sure articles remain local and relevant.
September 2012
It's getting hot in here...
Following on from the new corporate identity, Fruitful has designed the new 2012/13 product catalogue and price list for Commercial Electric Heat. The catalogue incorporates the endline 'It's getting hot in here.' and features former Miss Scotland Lois Weatherup.
August 2012
Charity fundraiser launches new branding
Fruitful has created the branding for the Advent Ball, a charity fundraiser, raising money for The Margaret Kerr Unit Appeal. NHS Borders are looking to raise £1 million for the new pallative care unit at Borders General Hospital.
July 2012
Fruitful unveils new branding for Commercial Electric Heat
Fruitful has created a new corporate identity for electric space heater manufacturers Commercial Electric Heat. The new branding coincides with Commercial Electric Heat's 20th anniversary.
June 2012
Fruitful launches new website for Speak
Fruitful has designed a new website for presentation, voice and media coaching specialist Speak. The site highlights Speak's Master Classes and Workshops, run by ex BBC producer Carol Jefferson-Davies.
Click here to visit the website.
May 2012
Vinty makes comeback for vintage car show
Following the record attendance of the 2011 event, Vinty - the animated vintage car - makes a reappearnce for the 40th Scottish Borders Historic Motoring Extravaganza.
April 2012
Spark Energy makes staff and customers the heroes of new campaign
Fruitful has created a new marketing campaign for energy provider Spark Energy. The campaign features staff and customers to highlight the benefits of having gas and electricity account with Spark Energy, for customers in rented accomodation. The concept is also being used on Spark Energy's new website sparkenergy.co.uk.
March 2012
Borders Vintage Automobile Club wins 'Marketing Campaign of the Year' Award
Fruitful's campaign for BVAC's 39th Historic Motoring Extravaganza won the 'Marketing Campaign of the Year' at this year's Scottish Borders Business Excellence Awards. The event witnessed its highest ever attendance - up 26% on 2010 and 8% higher than the previously best attended event.
March 2012
Fruitful unveils first work for BoomBoom Cricket
Fruitful has created a press ad for BoomBoom Cricket, the bat and kit manufacturers at the heart of the changing face of cricket. The ad, featuring England fast bowler Jade Dernbach, appeared in All Out Cricket magazine.
February 2012
Reform Scotland launches Devo Plus
Fruitful has been working with Reform Scotland to help launch Devo Plus, a cross-party, non-party grouping which has been set up to promote the idea of the Scottish Parliament, as far as possible, raising the money it spends. The press launch was held at The Point in Edinburgh.
Click here to visit the website.
February 2012
Errington Associates launches new website
Fruitful has created a new website for Errington Associates, Scotland's leading radiology consultancy.
Click here to visit the website.
January 2012
Fruitful creates new identity for Message Matters
Fruitful have created a new corporate identity and website for Meaasge Matters, a new strategic communications consultancy.
Click here to visit the website.
January 2012
Errington Associates unveils new corporate identity
Fruitful has created a new corporate identity for diagnstic imaging experts, Errington Associates. A new marketing campaign, incorporating the new endline: 'Looked at, looked after.' is under development.
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